I’ve always been a fan of homemade Chex Mix (um, hello to polishing off a whole bag of my mother-in-law’s recipe), but when I received an invite to an event featuring Chex Mix and Katie Lee (as in the one formerly married to Billy Joel), I was a bit apprehensive. I’m not a fan of Katie Lee and figured it was just a gimmick to get me to buy her new cookbook. After doing a bit of research, I realized the event was focused on Chex Mix and considering I’ve been chatting with the General Mills/Betty Crocker folks lately, I figured it would be a great opportunity to “mix and mingle”.
If you haven’t been out to the General Mills campus, you need to visit this place! I passed a Caribou Coffee, a bank, a hair salon, and even a mini-grocery store stocked with General Mills products. Their employees can never say, “I didn’t have time to run to the grocery store”!
The group attending was pretty small, probably under 100 people. We sat in the auditorium to learn more about “America’s Most Trusted Kitchens” and hear a bit from Katie Lee about holiday entertaining.
Interesting Fact: Everyday at 4pm, 50% of consumers don’t know what they are having for dinner.
Afterwards, we were ushered into the gorgeous Betty Crocker Kitchens to try the Top 5 recipes in the Chex Mix Recipe Contest. With names like Lemon Rosemary, Deviled, Chexicago, Pumpkin Pie Crunch & Buffalo, I had to try them all. America voted for the winner, which was announced at the event and it was my personal favorite as well: Buffalo Chex Mix.
I have to admit, I’m now really tempted to throw a Chex Mix party of my own to try all the great recipes again. I wonder which one my friends would vote to win.
We also received Katie Lee’s new cookbook, The Comfort Table, Recipes for Everyday Occasions, and she autographed the books.
After some more mingling, I was whisked off to another area of the Betty Crocker Kitchens where we got to be crafty. You know me, I love crafts and I love food, so what a great combination. They showed us how to make simple gifts using Chex Mix. It was so dead easy that I put them together very quickly and went back to socializing (and eating more Chex Mix). Here’s a picture of me with one of the gift ideas, a recipe box:
I did mention they are gorgeous kitchens, right?
We walked away with some swag:
Overall, it was a great afternoon and I came home on a post-event high. I met a lot of fabulous people and I even found a few recipes I’m going to try from Katie Lee’s book. I am glad to walk away with some hostess gift ideas too.
FTC Disclosure: I received everything mentioned for free, courtesy of General Mills in exchange for attending the event. I drove my own car and paid for my own gas.